Grant Seton-Smith, co-founder of Seton-Smith & Roberts Incorporated, resumed a career in law after more than a decade in business, which saw him earn his stripes in retail, manufacturing and sales before settling into marketing and franchise management. A product of Nelson Mandela Metropolitan University where he graduated in law, he served articles, and was trained in alternative dispute resolution and mediation.
After the completion of his articles, Grant opened a labour consulting practice and it was during this time that he was recruited by a major client, for whom he was responsible for setting up a national franchise network. He served on the board of directors for this client for a period of 4 years honing his skills in franchising, commercial law and contracts.
Grant was then recruited by a Cape Town based national paint manufacturer to be part of its board of directors, tasked with the unbundling of its subsidiaries and expansion of its national franchise footprint. He then moved back into the legal field and launched a franchising consultancy, consulting to franchisees and franchisors on the setting up and supporting of franchise concepts and systems.
Throughout these career phases his background in law played an important role in the level of expertise he was able to apply to contractual matters and bring to the negotiating table.
With the advent of the Consumer Protection Bill and then Act, Grant has spent the past two years giving seminars and training to franchisees on their rights as consumers, and is relentless in his pursuit to see franchisees enjoy proper protection and equality under the CPA, in the franchising sector.
With first hand expertise in the fickle intricacies of commercial and company law, franchising and contracts, Grant has a unique background of experience that enables him to offer a service honed at the coal face. This was the start of Seton-Smith & Roberts, a legal firm with the ability to think outside the box, and backed by the right kind of experience.
Grant Seton-Smith bought into the People Partner practice in 2011 as senior partner together with Thea Marais, Nola Erasmus and Ewan Copeling who form the directorship of the organisation.